PURE... No compromise The World's First Plastic Neutral Beauty Brand

At INIKA Organic, sustainability is at the heart of everything we do. 

 

With the strictest natural ingredient criteria and highest certifications worldwide, we use only 100% pure, high-performing natural ingredients. We are equally committed to reducing plastic pollution through eco-friendly practices, including sustainable packaging, to delivering high performance beauty without compromise - all while protecting the planet for future generations.

 

Since 2022 we have collected over 20 tonnes of plastic from the environment and counting.


We have now teamed up with CLEANHUB, working with several communities to remove plastic from the environment and the ocean.

INIKA's Sustainability Actions
  • PURE Products
    Pure Products
  • PURE Packaging
    Pure Packaging
  • PURE Planet 
    Pure Planet

Sustainability News

"Every aspect of every product is a step toward a cleaner planet, ethical practices, and a future where beauty truly does no harm"

- Polly, INIKA Organic Global Brand Manager

PURE Products

We’ve redefined beauty with a modern, organic approach. We create 100% natural, synthetic-free formulas that deliver real results. As the world’s highest-certified beauty brand, we prove that purity never compromises performance.


Backed by clinically proven results, our range is infused with pure botanical extracts and rich mineral pigments, offering skincare benefits with every application. With over 100 industry awards and thousands of 5-star reviews, INIKA sets the standard for natural beauty.

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PURE Packaging

We have drastically reduced our plastic footprint by revamping our packaging to incorporate 90% sustainable and reused materials, such as aluminum, sugarcane, post-consumer recycled plastic, and glass.


This initiative has minimised our virgin plastic use by 84%, from 8.1 tonnes to 1.3 tonnes, positioning INIKA Organic at least five years ahead of other major beauty brands.

Pure Planet

We have partnered with CleanHub, which means that every product sold funds the removal and recycling of plastic waste from our oceans.

Therefore, for every kilogram of unavoidable plastic we produce, we commit to taking that exact amount from the environment before it enters the ocean.

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About CleanHub

CleanHub is dedicated to preventing plastic pollution by partnering with brands to fund waste collection in coastal communities lacking proper waste management services. Their initiatives have connected over 225,000 households to waste management services, preventing plastic from entering the environment.


CleanHub's efforts not only protect natural spaces but also create safe, dignified jobs with fair pay and opportunities. Transparency is central to their mission; they provide real-time evidence of waste collection and utilize AI to ensure compliance at scale. As the first plastic credit system verified by TÜV SÜD, CleanHub offers brands a credible way to contribute to environmental sustainability.


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Our CleanHub Projects
  • Clean Kerala Learn More
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  • Clean Pondicherry Learn More
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  • Clean Andaman LEARN MORE
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  • Clean Goa LEARN MORE
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  • Clean North Sulawesi Learn More
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  • Clean Bali Learn More
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